Customer Journey Mapping

Customerjourney mapping is a powerful tool that helps companies better understand and optimize their customers' experiences and interactions with their products or services. Customer journey mapping helps to establish a deeper connection with customers by looking at the entire journey from their perspective. This enables companies to take targeted and effective action to improve the customer experience and ensure long-term business success.

We support you on the way to your customer journey map with the following services:

• Target definition and planning
• Data collection (customer surveys, analysis of existing data, observation)
• Development of personas
• Identification and evaluation of touchpoints
• Identifying gain and pain points
• Visualization of the journey
• Brainstorming and solution development (workshops, co-creation, testing)
• Monitoring